Hipcraft’s channel manager for tour operators connects your booking engine to every high-value marketplace—so you sell more seats without the manual chaos. One dashboard for integrated solutions that push live pricing to Viator, GetYourGuide, Google Things To Do and dozens of resellers, giving you the reach of big OTAs with the profit of direct sales.
How Channel Management Works
A channel manager is software that syncs inventory, rates and content across sales channels in real time. Hipcraft partners with the top channel manager providers for tour operators, or layers on top of your existing platform, to deliver:
- Single source of truth for availability & pricing
- Automatic closeouts to prevent overbooking
- Commission tracking and parity enforcement
Viator & GetYourGuide Set-Up
Becoming a Viator supplier unlocks Tripadvisor’s global traffic—but only if you model commissions correctly. Viator’s average commission runs about 25% per booking; Hipcraft sets rate tiers, holiday surcharges and price floors so margins stay healthy. Key wins:
- Advantages of using Viator for tours—Tripadvisor reviews surface on product pages
- Dynamic price-matching to protect direct rates
- Upsell prompts that encourage guests to re-book direct
As a certified supplier GetYourGuide, you can mirror listings to GYG’s marketplace, preserving unique product copy and bundles.
Google Things To Do Onboarding
Skip the OTA middleman and place “Book Online” buttons right in search results. Hipcraft handles feed creation, mapping rules and compliance, showing you exactly how to get listed on Google Things to Do. Result: guests click straight to your site—no commission at all.
Dynamic Inventory Sync
Our API layer keeps FareHarbor, Rezdy or Peek Pro stock in perfect sync across every channel. That means zero double-bookings and real-time price updates when demand surges.
Revenue Impact Dashboard
- Channel split view—direct vs. OTA revenue & cost
- Commission heat map—pinpoint where the Viator commission rate for tour operators is eroding profit
- ADR & occupancy alerts—auto-suggest rate moves to hit targets
Ready to fill every departure, everywhere?
Book a free strategy call and let Hipcraft’s channel manager for tours unlock global distribution minus the headaches.
Do I need new software to use Hipcraft’s channel manager?
Not necessarily. We can integrate your existing FareHarbor, Rezdy, Peek Pro or TrekkSoft instance, or deploy one of our preferred channel manager providers for tour operators.
What is the average Viator commission rate for tour operators?
Viator typically charges around 25% per booking, but Hipcraft’s pricing strategy can offset this through direct-booking campaigns and smart rate parity.
Is there any benefit to GetYourGuide if I already sell on Viator?
Yes—supplier GetYourGuide access expands reach to a different customer base and offers marketing boosts like Best Seller badges that lift conversion.
How long does Google Things To Do onboarding take?
With Hipcraft’s feed templates, most operators go live in 7–10 business days, including testing and UTM tracking setup.
